Tradecraft
Appliance repair shops lose jobs to whoever calls back first.
We implement and optimize Housecall Pro for appliance repair operators — with speed-to-lead automations, dispatch discipline, and follow-up workflows so your office stops dropping balls and your techs stay booked.
Your jobs, on autopilot
What's costing your appliance repair business money right now
- Inbound calls go to voicemail and customers book someone else before you call back
- Open estimates sit with no follow-up until the job goes cold
- Cancellations and no-shows leave techs sitting idle with no protocol to fill the slot
- Invoices go out late or get forgotten after the tech leaves the job
- Property managers and repeat customers fall off because there's no reactivation system
- You can't tell at a glance which tech is busiest, what your average ticket is, or where jobs are leaking
You're not losing jobs because of your work. You're losing them because the gap between the phone call and the confirmed appointment isn't locked down.
BEFORE TRADECRAFT / AFTER TRADECRAFT
The jobs were always there. They were just slipping through.
How it works
Simple process, serious results.
15-minute fit call
We figure out where you're leaking jobs and whether we're a fit.
Ops Audit
We map your workflow, find the leaks, and hand you a fixed plan.
30-day implementation
We build it, configure it, automate it, and train your team.
Stabilize + improve
We stay on to tune, fix, and keep things running right.
Built for the trades
What we build for appliance repair shops
We build a Quote-to-Cash operating system on top of Housecall Pro — tuned for the fast-turn, high-volume dispatch workflow that appliance repair runs on.
Speed-to-lead
Missed-call text back, form-to-SMS, after-hours rules. Appliance repair is an urgency-driven call — your leads need a response in minutes, not hours, or they've already booked the next guy on Google.
Lead pipeline that enforces follow-up
Stages, required fields, and automatic alerts. Every open estimate has a follow-up step. No more jobs going cold because nobody remembered to call the customer back.
Scheduling + confirmations
Automated text and email reminders for every appointment. Fewer no-shows, fewer last-minute cancels, and a clear protocol to fill open slots when they happen.
Estimates, invoices, payments
Templates built for appliance repair job types and ticket sizes. Fewer steps between job done and payment collected — whether it's a diagnostic, a repair, or a parts-and-labor job.
Owner dashboard
Booking rate, average ticket, no-show rate, revenue by job type. The numbers that tell you how your appliance repair business is actually running. No spreadsheet required.
Review requests + reactivation
Automated review asks after every job. Reactivation messages for residential customers and property managers who haven't booked in 6 months. Your past customers and repeat accounts are your cheapest leads.
What happens after you reach out
Three ways to get started, depending on where you are.
Paid Ops Audit
"In 7 days, you know exactly what's broken and what it'll cost to fix it."
- A map of your current workflow and where it's breaking
- Your baseline numbers and what fixing them is worth
- A specific HCP setup recommendation with automations scoped out
- Prioritized backlog
- Fixed-scope rollout proposal
From $1-3k
Start the audit30-Day Accelerator
"We implement, configure, and train-end-to-end."
- Pipeline stages + required fields
- Scheduling/dispatch workflow
- Estimate, invoice, and message templates your team will actually use
- Automations (speed-to-lead, reminders, follow-ups, review requests)
- Payments + QuickBooks handoff
- Training + SOPs
From $10-25k
Book a callExtensions
"For when the core setup isn't enough."
- Advanced intake/qualification flows
- Lead attribution + call tracking dashboards
- Estimate packets / photo reports / warranty PDFs
- Custom reporting across tools
Support from $750/mo
Discuss extensions
What appliance repair operators typically see in the first 30 days
Typical results after going live with the full system.
Speed-to-lead during business hours
Leads falling through the cracks
No-shows and last-minute cancels
Invoice-to-payment cycle
Adoption that sticks
Your dispatcher follows one workflow. Your techs know the process. You have weekly visibility into what's booked, what's pending, and what's leaking. No more 'we have HCP but nobody really uses it.'
Common questions
Straight answers to the things you're probably wondering.
Why not just use Housecall Pro ourselves?
Most shops buy software but never finish implementation. We install it to match your workflow, wire automations, and train your team so it produces ROI. The difference between 'we have HCP' and 'HCP runs our business' is implementation.
Are you replacing our tools?
No. We implement HCP properly or build the missing pieces around what you already use. If it's working, we keep it.
How disruptive is this?
We work in phases and train around how your team already operates. No 'big bang' switchover, no retraining from scratch.
Our call volume is high and fast-turn. Can you work around that?
That's exactly what the system is built for. High call volume is where speed-to-lead and dispatch discipline pay off the most. We implement in phases so active jobs never get interrupted.
How long does it take to see results?
Most shops see faster lead response and fewer dropped follow-ups within the first two weeks. Full workflow improvements take the length of the engagement — usually 30 days.
Do you work with Jobber / ServiceTitan?
Our primary focus is Housecall Pro. If you're on Jobber or ServiceTitan, we'll take a look during the audit and tell you honestly whether we can help.
What do you need from us?
A point person, admin access to your tools, and 2-3 short working sessions over the first couple weeks. We handle everything else.
Want more booked appliance repair jobs without buying more leads?
Let's talk about where your jobs are leaking and how to tighten the system before it costs you another busy season.
Request a free appliance repair intake teardown
Submit your info and we'll review your current setup — dispatch workflow, HCP configuration, speed-to-lead, and follow-up. No pitch, just an honest look at what's working and what isn't.