Tradecraft
Pest control shops lose recurring customers when follow-up falls through the cracks.
We implement and optimize Housecall Pro for pest control operators — with speed-to-lead automations, recurring service workflows, cancellation recovery, and reporting so your route stays full and your office runs tight.
Your jobs, on autopilot
What's costing you jobs
- Inbound calls and web leads that don't get a response until the next morning
- Recurring customers who cancel and never get a reactivation message
- Routes with gaps because no-shows aren't filled fast enough
- Technicians showing up without confirmed appointments
- Estimates sent out that never get followed up
- No visibility into which routes, techs, or service types are actually profitable
You don't need more leads. You need a system that converts the ones you already have and keeps your recurring customers on the books.
BEFORE TRADECRAFT / AFTER TRADECRAFT
The jobs were always there. They were just slipping through.
How it works
Simple process, serious results.
15-minute fit call
We figure out where you're leaking jobs and whether we're a fit.
Ops Audit
We map your workflow, find the leaks, and hand you a fixed plan.
30-day implementation
We build it, configure it, automate it, and train your team.
Stabilize + improve
We stay on to tune, fix, and keep things running right.
Built for the trades
What we fix and how
We build a Quote-to-Cash operating system on top of Housecall Pro — or around whatever you're already using.
Speed-to-lead
Missed-call text back, form-to-SMS, after-hours rules. Every inbound lead hears back in minutes — not the next morning when they've already called your competitor.
Recurring service workflows
Automated renewal reminders, rebooking sequences, and route scheduling so your recurring customers stay on the books without your office chasing them down manually.
Cancellation recovery
When a customer cancels, an automated recovery sequence goes out immediately. Most cancellations are recoverable if you respond fast — without automation, they just churn silently.
Scheduling + confirmations
Automated appointment reminders by text and email. Fewer no-shows, fewer last-minute gaps in the route, and techs who show up to confirmed jobs.
Estimates, invoices, payments
Templates that actually get used. Faster turnaround from estimate to signed job, and invoice sent the moment the work is marked complete.
Owner dashboard
Route performance, recurring revenue, cancellation rate, and follow-up queue — the numbers that tell you how the business is actually running without pulling them manually.
What happens after you reach out
Three ways to get started, depending on where you are.
Paid Ops Audit
"In 7 days, you know exactly what's broken and what it'll cost to fix it."
- A map of your current workflow and where it's breaking
- Your baseline numbers and what fixing them is worth
- A specific HCP setup recommendation with automations scoped out
- Prioritized backlog
- Fixed-scope rollout proposal
From $1-3k
Start the audit30-Day Accelerator
"We implement, configure, and train-end-to-end."
- Pipeline stages + required fields
- Scheduling/dispatch workflow
- Estimate, invoice, and message templates your team will actually use
- Automations (speed-to-lead, reminders, follow-ups, review requests)
- Payments + QuickBooks handoff
- Training + SOPs
From $10-25k
Book a callExtensions
"For when the core setup isn't enough."
- Advanced intake/qualification flows
- Lead attribution + call tracking dashboards
- Estimate packets / photo reports / warranty PDFs
- Custom reporting across tools
Support from $750/mo
Discuss extensions
What pest control operators typically see in the first 30 days
Typical results within 30 days of going live.
Speed-to-lead during business hours
Leads falling through the cracks
No-shows and last-minute cancels
Invoice-to-payment cycle
Adoption that sticks
Your office follows one workflow, recurring service stays on the books, and you get visibility into route gaps, cancellations, and follow-up instead of chasing it manually.
Common questions
Straight answers to the things you're probably wondering.
Do you work with pest control companies that aren't on Housecall Pro?
Yes. We work with Jobber and a few other platforms. If you're on something else, we'll tell you honestly whether we can help and what it would take.
We already have Housecall Pro. Why do we need help?
Most shops are using maybe 30% of what HCP can do. The recurring service automation, cancellation recovery, and route management features are almost never set up correctly out of the box. That's usually where the biggest gains are.
Can you help us move customers from paper or spreadsheets onto a platform?
Yes. Migration, data cleanup, and getting your recurring customer list properly loaded and scheduled is usually one of the first things we do.
How disruptive is this to our current operation?
Minimal. We work in phases so your routes keep running while we build and configure in the background. We don't flip everything at once.
How long before we see results?
Most shops see faster lead response and fewer missed renewals within the first two weeks. Full workflow improvements take the length of the engagement — usually 30 days.
What do you need from us?
Access to your current platform, about two hours of your time in the first week to walk through your workflow, and a point of contact for questions. We handle everything else.
What does it cost?
We offer a paid Ops Audit starting at $1k that gives you a full workflow teardown and fixed-cost implementation plan. If you move forward, the audit fee applies toward the project.
Want more booked jobs without buying more leads?
Let's talk about what's leaking and how to fix it.
Request a free intake teardown
Tell us a little about your operation and we'll take an honest look at where jobs might be slipping through.