Tradecraft
Plumbing shops lose emergency jobs to whoever answers fastest. Let's fix that.
We implement and optimize Housecall Pro for plumbing contractors — with speed-to-lead automations, emergency dispatch workflows, and follow-up systems so your office stays on top of every call, every job, every day.
Your jobs, on autopilot
What's costing your plumbing business money right now
- Emergency calls — burst pipes, backed-up drains, water heater failures — go to voicemail and the customer books the first plumber who picks up
- Non-emergency leads sit in email or voicemail for hours and go cold before anyone follows up
- Estimates on larger jobs — repiping, water heater installs, drain replacements — go out but never get followed up
- Cancellations leave techs driving between jobs with no protocol to fill the gap
- Invoices on bigger jobs get sent late because the paperwork doesn't happen until the tech is back at the shop
- You can't tell at a glance what your booking rate is, which job types are most profitable, or where revenue is leaking
You're not losing plumbing jobs because of your work. You're losing them because when the pipe bursts at 9pm, the customer books whoever responds first — and right now that might not be you.
BEFORE TRADECRAFT / AFTER TRADECRAFT
The jobs were always there. They were just slipping through.
How it works
Simple process, serious results.
15-minute fit call
We figure out where you're leaking jobs and whether we're a fit.
Ops Audit
We map your workflow, find the leaks, and hand you a fixed plan.
30-day implementation
We build it, configure it, automate it, and train your team.
Stabilize + improve
We stay on to tune, fix, and keep things running right.
Built for the trades
What we build for plumbing shops
We build a Quote-to-Cash operating system on top of Housecall Pro — tuned for the mix of emergency calls, service repairs, and larger installation jobs that plumbing shops run every day.
Speed-to-lead
Missed-call text back, form-to-SMS, after-hours rules. Plumbing emergencies don't wait until morning — your leads get a response in minutes, day or night, before they move on to the next plumber on Google.
Lead pipeline that enforces follow-up
Stages, required fields, and automatic alerts. Every open estimate and non-emergency lead has a follow-up step. No more jobs going cold because the office got busy and nobody circled back.
Scheduling + confirmations
Automated text and email reminders for every appointment. Fewer no-shows, fewer last-minute cancels, and a clear protocol to backfill open slots so your techs stay productive all day.
Estimates, invoices, payments
Templates built for plumbing job types — service calls, drain work, water heater installs, repiping, and everything in between. Payment collected on-site or sent and collected fast, not chased down a week later.
Owner dashboard
Booking rate, average ticket, no-show rate, revenue by job type. The numbers that tell you how your plumbing business is actually running — emergency vs. non-emergency, repair vs. install. No spreadsheet required.
Review requests + reactivation
Automated review asks after every completed job. Reactivation messages for past customers who haven't booked in 12 months. A well-timed message to a homeowner who used you two years ago is your cheapest service call.
What happens after you reach out
Three ways to get started, depending on where you are.
Paid Ops Audit
"In 7 days, you know exactly what's broken and what it'll cost to fix it."
- A map of your current workflow and where it's breaking
- Your baseline numbers and what fixing them is worth
- A specific HCP setup recommendation with automations scoped out
- Prioritized backlog
- Fixed-scope rollout proposal
From $1-3k
Start the audit30-Day Accelerator
"We implement, configure, and train-end-to-end."
- Pipeline stages + required fields
- Scheduling/dispatch workflow
- Estimate, invoice, and message templates your team will actually use
- Automations (speed-to-lead, reminders, follow-ups, review requests)
- Payments + QuickBooks handoff
- Training + SOPs
From $10-25k
Book a callExtensions
"For when the core setup isn't enough."
- Advanced intake/qualification flows
- Lead attribution + call tracking dashboards
- Estimate packets / photo reports / warranty PDFs
- Custom reporting across tools
Support from $750/mo
Discuss extensions
What plumbing contractors typically see in the first 30 days
Typical results after going live with the full system.
Speed-to-lead during business hours
Leads falling through the cracks
No-shows and last-minute cancels
Invoice-to-payment cycle
Adoption that sticks
Your dispatcher follows one workflow. Your techs close jobs on-site. You have weekly visibility into what's booked, what's pending, and what's leaking — both in your pipes and in your business. No more 'we have HCP but nobody really uses it.'
Common questions
Straight answers to the things you're probably wondering.
Why not just use Housecall Pro ourselves?
Most shops buy software but never finish implementation. We install it to match your workflow, wire automations, and train your team so it produces ROI. The difference between 'we have HCP' and 'HCP runs our business' is implementation.
Are you replacing our tools?
No. We implement HCP properly or build the missing pieces around what you already use. If it's working, we keep it.
How disruptive is this?
We work in phases and train around how your team already operates. No 'big bang' switchover, no retraining from scratch.
We handle a lot of after-hours emergency calls. Does the system work for that?
That's exactly what it's built for. After-hours rules, missed-call text back, and emergency intake flows are the first things we wire. Your emergency calls get an immediate response even when nobody is in the office.
How long does it take to see results?
Most shops see faster lead response and fewer dropped emergency calls within the first two weeks. Full workflow improvements take the length of the engagement — usually 30 days.
Do you work with Jobber / ServiceTitan?
Our primary focus is Housecall Pro. If you're on Jobber or ServiceTitan, we'll take a look during the audit and tell you honestly whether we can help.
What do you need from us?
A point person, admin access to your tools, and 2-3 short working sessions over the first couple weeks. We handle everything else.
Want more booked plumbing jobs without buying more leads?
Let's talk about where your calls are leaking and how to make sure the next emergency job doesn't go to whoever answered faster.
Request a free plumbing intake teardown
Submit your info and we'll review your current setup — dispatch workflow, HCP configuration, speed-to-lead, and after-hours intake. No pitch, just an honest look at what's working and what isn't.